
Our Story
Alankaram is India’s leading home-grown furniture design studio that seamlessly blends traditional craftsmanship with modern design sensibilities.
Since our inception in 2015, we have become a go-to brand for those seeking exclusive, high-quality, and thoughtfully crafted furniture. Starting from a modest 7,500 sq. ft. workshop with a small team of skilled artisans, Alankaram has evolved into one of the country’s most extensive solid wood furniture manufacturers, operating from a state-of-the-art 200,000 sq. ft. facility. With a diverse portfolio of 800+ unique designs and over 5,000 SKUs, Alankaram is recognized for its ability to fuse aesthetics with functionality. Our commitment to innovation, craftsmanship, and sustainability has established us as a leader in the luxury furniture market. Each creation at Alankaram is a perfect amalgamation of timeless design, cutting-edge technology, and an environmentally conscious ethos.

Our journey began when architect and urban designer Anupriya Sahu noticed a significant gap in India’s furniture market: the lack of highly skilled artisans to deliver contemporary furniture designs rooted in Indian tradition. Along with her husband and marketing expert Dhwanit Parmar, Anupriya set out to fill this gap by creating a furniture brand that combines indigenous craftsmanship with luxurious comfort and modern design.

In 2013, Alankaram started as an interior design studio, but by 2015, it transitioned into a full-fledged furniture manufacturing studio. Anupriya’s visionary design sense, coupled with Dhwanit’s business acumen, has shaped Alankaram into a brand trusted by global corporations such as Microsoft, JPMC, Google, and high-profile celebrities like Ranbir Kapoor. Alankaram has garnered international recognition, earning a spot on the Dezeen Awards 2022 studio longlist and being featured in prestigious publications such as Architecture+Design, Elle Decor, Hindustan Times, and UK’s Interior Designer Magazine.

Each piece of furniture created by Alankaram tells its own story, customized to the client’s specific requirements. Our products have furnished homes, offices, and hospitality spaces globally, setting a benchmark for what luxury furniture can achieve.
The name "Alankaram" is derived from the Sanskrit word meaning "the art of decoration."

True to its name, the brand is focused on creating bespoke furniture that is as functional as it is visually captivating. Every piece is customizable, with options for precise joinery, wood type, finish, and upholstery, ensuring it fits seamlessly into your lifestyle. Our primary materials include Indian CP Teak, Steam Beech, and White Ash wood, all rigorously treated and seasoned to ensure long-lasting durability for both indoor and outdoor use.
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Traditionally, wooden furniture is often viewed as rustic or classical, but at Alankaram, we challenge this notion by introducing contemporary, minimalist designs with superior craftsmanship. Our products feature precise joinery and modern finishes, making them stand out in any setting. We prioritize using treated and seasoned wood, ensuring that our furniture is durable and long-lasting.
Alankaram specializes in handmade solid wood furniture with a distinct "Indian-ness" that speaks to both local and global sensibilities. Our diverse collection includes furniture for both residential and commercial use, covering everything from small, functional pieces to expansive 24-seater dining tables. Whether it’s indoor or outdoor, metal or wood, standalone or custom, we have a solution for every need.


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Our design philosophy is driven by three core principles: aesthetics, utility, and strength. Every piece at Alankaram embodies these principles, ensuring that it is visually striking, highly functional, and structurally sound. We believe that good design is not just about the visual appeal—it should connect with people emotionally and functionally.
Alankaram bridges the gap between traditional Indian craftsmanship and contemporary global design. Every product carries a piece of Indian heritage, but it’s refined with modern touches that appeal to a worldwide audience. Whether it’s for a sleek urban apartment or a heritage home, Alankaram furniture fits in beautifully, enhancing the space it occupies.
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As Anupriya Sahu, co-founder of Alankaram, aptly puts it:
“Good furniture is an amalgamation of aesthetics and functionality.”
This principle guides our every action, from material selection to craftsmanship, ensuring that our furniture adds value to the spaces they inhabit.
